Alessandro Zarotti is a graphic designer based in Rome, Italy.
He blends bold aesthetics with clean functionality to craft visual
stories across digital and print. Whether behind a lens or a layout,
his work is driven by emotion, detail, and sharp creative instinct.
Brutalismo Jugoslavo
Visual Identity
,
2024
The project “Brutalismo Jugoslavo (Italian for Jugoslavian Brutalism)” is a journey through Croatia, Serbia, Bosnia, Montenegro, Kosovo, Macedonia, and Slovenia to closely observe the remnants of the brutalist era, where various architects redefined architectural standards and left an indelible mark on the history of the Balkan countries. They shaped a rigid, raw, and rigorous style that these nations still struggle to break free from today. The project is articulated through a series of postcards, a poster, a tri-fold leaflet, and a 24-page brochure.
BRT_01.jpg
BRT_02.jpg
BRT_03.jpg
BRT_04.jpg
BRT_05.jpg
BRT_06.jpg
BRT_07.jpg
BRT_08.jpg
Brutalismo Jugoslavo
Visual Identity
,
2024
The project “Brutalismo Jugoslavo (Italian for Jugoslavian Brutalism)” is a journey through Croatia, Serbia, Bosnia, Montenegro, Kosovo, Macedonia, and Slovenia to closely observe the remnants of the brutalist era, where various architects redefined architectural standards and left an indelible mark on the history of the Balkan countries. They shaped a rigid, raw, and rigorous style that these nations still struggle to break free from today. The project is articulated through a series of postcards, a poster, a tri-fold leaflet, and a 24-page brochure.
BRT_01.jpg
BRT_02.jpg
BRT_03.jpg
BRT_04.jpg
BRT_05.jpg
BRT_06.jpg
BRT_07.jpg
BRT_08.jpg
Teatro Amore
Logo Design and Visual Identity
,
2024
Teatro Amore is a Milan-based disco eventi association that blends theater and music to offer an immersive journey through creativity and the celebration of dramatic arts. The project centers around a visual identity that merges two key elements: the name “Teatro Amore” and the symbolic shape of lips. The identity is expressed through a logo system, a series of promotional posters, various digital materials, and a printed program booklet.
TRT_01.JPG
TRT_02.JPG
TRT_03.JPG
TRT_04.JPG
TRT_05.JPG
TRT_06.JPG
Teatro Amore
Logo Design and Visual Identity
,
2024
Teatro Amore is a Milan-based disco eventi association that blends theater and music to offer an immersive journey through creativity and the celebration of dramatic arts. The project centers around a visual identity that merges two key elements: the name “Teatro Amore” and the symbolic shape of lips. The identity is expressed through a logo system, a series of promotional posters, various digital materials, and a printed program booklet.
TRT_01.JPG
TRT_02.JPG
TRT_03.JPG
TRT_04.JPG
TRT_05.JPG
TRT_06.JPG
Placeo
Logo Design and Visual Identity
,
2024
All Natural, a new wellness e-commerce brand, tasked us with creating a digital presence that conveyed purity, tactility, and trust. The objective was to develop a custom website and product ecosystem that would support both storytelling and conversion. We focused on a minimal yet expressive visual language that aligned with the brand’s clean ingredients and sustainability ethos.
PLC_01.JPG
PLC_02.MP4
PLC_03.MP4
PLC_04.MP4
PLC_05.MP4
PLC_10.JPG
PLC_08.MP4
PLC_09.JPG
Placeo
Logo Design and Visual Identity
,
2024
All Natural, a new wellness e-commerce brand, tasked us with creating a digital presence that conveyed purity, tactility, and trust. The objective was to develop a custom website and product ecosystem that would support both storytelling and conversion. We focused on a minimal yet expressive visual language that aligned with the brand’s clean ingredients and sustainability ethos.
PLC_01.JPG
PLC_02.MP4
PLC_03.MP4
PLC_04.MP4
PLC_05.MP4
PLC_10.JPG
PLC_08.MP4
PLC_09.JPG
Iso43100
Visual Identity and SMM
,
2024
For Luca, a lifestyle and eyewear brand, we were brought in to design a digital experience that balanced product detail with aspirational storytelling. The client wanted to position themselves at the intersection of fashion, tech, and culture. Objectives included building a responsive site with a bold editorial layout, integrating product showcases, and delivering an elevated customer journey that reflected their modern luxury sensibility.
ISO_01.JPG
ISO_02.JPG
ISO_03.JPG
ISO_04.JPG
ISO_05.JPG
ISO_08.JPG
Iso43100
Visual Identity and SMM
,
2024
For Luca, a lifestyle and eyewear brand, we were brought in to design a digital experience that balanced product detail with aspirational storytelling. The client wanted to position themselves at the intersection of fashion, tech, and culture. Objectives included building a responsive site with a bold editorial layout, integrating product showcases, and delivering an elevated customer journey that reflected their modern luxury sensibility.
ISO_01.JPG
ISO_02.JPG
ISO_03.JPG
ISO_04.JPG
ISO_05.JPG
ISO_08.JPG
Půlsar
Logo Design and Visual Identity
,
2024
Půlsar is a techno music festival based in Barcelona, Spain. The aim of the party is to explore new sensations and immerse in a journey where music, visuals, and the collective energy of the audience merge in extraordinary locations, creating a unique experience with every edition. The project includes logo design, brand identity, and selection of colors and typography, capturing the immersive and futuristic essence of the festival.
Půlsar
Logo Design and Visual Identity
,
2024
Půlsar is a techno music festival based in Barcelona, Spain. The aim of the party is to explore new sensations and immerse in a journey where music, visuals, and the collective energy of the audience merge in extraordinary locations, creating a unique experience with every edition. The project includes logo design, brand identity, and selection of colors and typography, capturing the immersive and futuristic essence of the festival.